Turning video into a profit center for broadcasters, publishers, and marketers.
At IRIS.TV we help our partners take back control of their content. Our AI-powered programming platform uses machine learning to get smarter with every click and every video view. As a result, our clients can grow their businesses by engaging viewers with the right content at the right time.
Strategy and Partnerships
Sierra Wasatch Capital
Publisher Strategy, AppNexus
IRIS.TV’s video intelligence and programming solutions are trusted by hundreds of broadcasters and publishers worldwide to increase engagement, activate data, and build audience insights across all video platforms. The video programming platform integrates with existing video players using artificial intelligence and adaptive machine learning to automate streaming of personalized content based on audience preferences, user interaction, and behavioral segmentation. In addition, IRIS.TV enables teams to better collaborate cross-functionally with analytics and prescriptive insights for product, editorial, and revenue teams. Armed with video intelligence, publishers can maintain the highest editorial standards while providing the best user experience that is both brand-safe and profitable. Follow us on twitter: @iris_tv or visit us at www.iris.tv.