Turning video into a profit center for broadcasters, publishers, and marketers.
At IRIS.TV we help our partners take back control of their content. Our AI-powered programming platform uses machine learning to get smarter with every click and every video view. As a result, our clients can grow their businesses by engaging viewers with the right content at the right time.
Strategy and Partnerships
Sierra Wasatch Capital
Publisher Strategy, AppNexus
IRIS.TV’s video intelligence and programming solutions are trusted by the world’s largest broadcasters and publishers to increase engagement, activate data, and build audience insights across all video platforms. The video programming platform integrates with video players and uses machine learning to automate the streaming of personalized content based on audience preferences, user interaction, and behavioral segmentation. The company’s contextual video marketplace activates industry-standard content segments on all videos to enable brands to engage users in relevant and brand-safe environments. Armed with video intelligence, media companies can maintain the highest editorial standards, provide the best user experience, while growing revenue. Follow us on twitter: @iris_tv and Linkedin or visit us at www.iris.tv.