Category: Events

Audience and Revenue: Immediate Actions to Deliver...

Posted by Daniel Harrison | Oct 15, 2019 | Video Programming Insights | 0 |

IRIS.TV joins MediaMath to build a 100% accountable and addressable supply chain by the end of 2020

Oct 3, 2019 | News, Press | 0 |

We are proud to announce our participation in SOURCE by MediaMath. Launched on October 2, SOURCE...

Tackle NFL Season with These Video Programming Tips

Sep 26, 2019 | Video Programming Insights | 0 |

Below, we break down some of our key insights based on years of data with national, regional and local sports publishers to help you best leverage content for this football season. Read More

IBC 2019 – Building Sustainable Video Businesses with Partner Brightcove

Sep 26, 2019 | Contextual Ad Targeting, Events, Video | 0 |

In the video below, Brightcove Director of Partner Marketing Eric Wynalek talks with IRIS.TV CRO Daniel Harrison about building sustainable video businesses and how IRIS.TV helps broadcasters and publishers meet their KPIs. Read More

Emmy’s Preview 2019

Sep 19, 2019 | Video Programming Insights | 0 |

With the 71st Emmy’s coming up on September 22, we thought it would be helpful to resurface some tips for publishers to help prepare you for a solid award season, kicking off with the Emmy’s and what you should know to capture that audience of over 10 million viewers. Read More

IRIS.TV Brings Video Intelligence to IBC with Google Cloud

Sep 11, 2019 | Events, Press | 0 |

IRIS.TV, a video personalization company that enables broadcasters and marketers to maximize revenue from their owned and operated digital properties, will demo its Video Intelligence and Personalization integration with Google Cloud at IBC in Amsterdam. Read More

What is a Programming Strategist?

Sep 9, 2019 | Video Programming Insights | 0 |

Q&A with Mantonie Byrd, Director Programming Strategy and Partnerships I recently sat down...

Video Programming Essentials: Understanding Your Video Data

Jul 31, 2019 | Infographics, Video Programming Insights | 0 |

In this post, we cover everything you need to know about video data and how to best optimize your video strategy including: Metadata, Taxonomy, Metadata Enrichment, Essential Video Metrics and How to Apply Them. Read More

Client Success Story: J.J. Helland – Using AI to Inform Editorial Programming

Jul 30, 2019 | Case Study, Video, Video Programming Insights | 0 |

J.J. Helland a 15-year digital media veteran at leading news publishers The New York Times CNN and Men's Journal leveraged IRIS.TV for visibility into what users are watching and used that data to inform editorial programming strategy, leading to 250% video lift. Read More

Client Success Story: Gunnar Waldman (This Old House) – Monetizing TV in Digital

Jul 30, 2019 | Case Study, Video, Video Programming Insights | 0 |

Gunnar Waldman is the GM, Digital Video at This Old House talks about how machine learning and video intelligence is enabling an iconic television brand to engage its loyal audience in digital environments. Read More

Client Success Story: Damian Benders (iOne Digital) – Scaling a Digital Network

Jul 28, 2019 | Case Study, Video | 0 |

Damian Benders is VP, Video Programming and Business Development at iOne Digital talks about how video intelligence is driving organic internal growth of video across its network of brands. Read More

IBC 2019 – Building Sustainable Video Businesses with Partner Brightcove

by Melissa Lachman | Sep 26, 2019 | Contextual Ad Targeting, Events, Video | 0 |

IRIS.TV Brings Video Intelligence to IBC with Google Cloud

by Melissa Lachman | Sep 11, 2019 | Events, Press | 0 |

PRESS RELEASE: MediaMath Launches Contextual Ad Targeting Solution for Video in Partnership with IRIS.TV

by Melissa Lachman | Jun 11, 2019 | Contextual Ad Targeting, Events, News | 0 |

MediaMath, acclaimed independent programmatic company for marketers, today announced the launch of the industry’s first buy-side video contextual targeting solution for programmatic video. The new solution is made possible through a partnership with IRIS.TV, the market leader in video intelligence and programming solutions. Read More

TVOT Panel – Adapting TV UX for New Viewing Habits and Business Models

by Melissa Lachman | Jun 7, 2019 | Events | 0 |

IRIS.TV CEO & Co-Founder Field Garthwaite will be a panelist at TVOT's TV of Tomorrow Show discussing "Adapting TV UX for New Viewing Habits and Business Models" on June 12. Read More

NAB Show 2019: IRIS.TV Co-Founder & CEO Speaking at IBM and Google

by Melissa Lachman | Apr 2, 2019 | Events | 0 |

At NAB Show 2019 IRIS.TV CEO & Co-Founder Field Garthwaite will be speaking about how major...

Meet IRIS.TV at DMEXCO and IBC 2018

by Rohan Castelino | Aug 21, 2018 | Events | 0 |

The IRIS.TV team will be at the DMEXCO (Cologne, Sept. 12-13) and IBC (Amsterdam, Sept. 14-17). Request a meeting today! Read More

ONA18: News Publishers Take a Deep Dive into Video AI with IRIS.TV

by Rohan Castelino | Aug 17, 2018 | Events | 0 |

IRIS.TV will be in Austin, TX from September 13-15 for ONA18. We look forward to showing you how we are helping the world’s leading news publishers harness the power of A.I. and machine learning to engage audiences, increase video views, and grow revenue on their owned distribution channels. Read More

Category: Events

Audience and Revenue: Immediate Actions to Deliver...

IRIS.TV joins MediaMath to build a 100% accountable and addressable supply chain by the end of 2020

Tackle NFL Season with These Video Programming Tips

IBC 2019 – Building Sustainable Video Businesses with Partner Brightcove

Emmy’s Preview 2019

IRIS.TV Brings Video Intelligence to IBC with Google Cloud

What is a Programming Strategist?

Video Programming Essentials: Understanding Your Video Data

Client Success Story: J.J. Helland – Using AI to Inform Editorial Programming

Client Success Story: Gunnar Waldman (This Old House) – Monetizing TV in Digital

Client Success Story: Damian Benders (iOne Digital) – Scaling a Digital Network

IBC 2019 – Building Sustainable Video Businesses with Partner Brightcove

IRIS.TV Brings Video Intelligence to IBC with Google Cloud

PRESS RELEASE: MediaMath Launches Contextual Ad Targeting Solution for Video in Partnership with IRIS.TV

TVOT Panel – Adapting TV UX for New Viewing Habits and Business Models

NAB Show 2019: IRIS.TV Co-Founder & CEO Speaking at IBM and Google

Meet IRIS.TV at DMEXCO and IBC 2018

ONA18: News Publishers Take a Deep Dive into Video AI with IRIS.TV

IRIS.TV Co-Founders to appear at NAB Show 2018 Panels on A.I. for Entertainment

Radio ITVT: The Future of AI and Advertising at TV of Tomorrow Show

Video Programming Insights: How Machine Learning Enables Creators to Thrive in a Shifting Digital Economy

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