Category: White Papers

Audience and Revenue: Immediate Actions to Deliver against Q4 Goals

As you head into the final stretch of 2019, you’ve reviewed your final Q3 numbers and assessed your Q4 forecasts. Like most video publishers and broadcasters, you’re looking to take action to close out the year to hit your audience growth and revenue goals. Whether you’re oversold, undersold, or just need to more accurately forecast for 2020 here are a few ways we’ve worked with clients to successfully achieve their objectives. Read More

Emmy’s Preview 2019

With the 71st Emmy’s coming up on September 22, we thought it would be helpful to resurface some tips for publishers to help prepare you for a solid award season, kicking off with the Emmy’s and what you should know to capture that audience of over 10 million viewers. Read More
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Video Programming Guide: Data-driven Strategies to Grow Your Audience During the 2018 U.S. Midterm Election

The 2018 Midterm election is an opportunity for many news publishers to spark higher engagement and affirm their standing as the go-to source for high-quality journalism. In this guide, we’ll provide you with best practices and winning strategies that have enabled our clients to maximize revenue while maintaining their high editorial standards and user experience. Read More
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