Tag: programming rules

Emmy’s Preview 2019

With the 71st Emmy’s coming up on September 22, we thought it would be helpful to resurface some tips for publishers to help prepare you for a solid award season, kicking off with the Emmy’s and what you should know to capture that audience of over 10 million viewers. Read More

Video Programming Rules – When Overriding the Machine is the Right Play

In our previous post, we likened video programming to the data-driven strategies promoted in the book and film Moneyball. In baseball when it comes to increasing your probability of scoring runs, the data says don’t bunt. In this post, we’ll review the most common examples of when publishers restrict the video stream with programming rules i.e. when it’s okay to bunt. Read More
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