Tag: video

Audience and Revenue: Immediate Actions to Deliver against Q4 Goals

Audience and Revenue: Immediate Actions to Deliver against Q4 Goals

Oct 15, 2019 | | 0 |

As you head into the final stretch of 2019, you’ve reviewed your final Q3 numbers and assessed your Q4 forecasts. Like most video publishers and broadcasters, you’re looking to take action to close out the year to hit your audience growth and revenue goals. Whether you’re oversold, undersold, or just need to more accurately forecast for 2020 here are a few ways we’ve worked with clients to successfully achieve their objectives. Read More
Emmy’s Preview 2019

Emmy’s Preview 2019

Sep 19, 2019 | | 0 |

With the 71st Emmy’s coming up on September 22, we thought it would be helpful to resurface some tips for publishers to help prepare you for a solid award season, kicking off with the Emmy’s and what you should know to capture that audience of over 10 million viewers. Read More
Loading
Super Bowl Recap: How to Maximize Audience Retention around Tentpole Events

Super Bowl Recap: How to Maximize Audience Retention around Tentpole Events

by | Feb 12, 2019 | | 0 |

With the lowest ratings in a decade, another Super Bowl is behind us. Although ratings were considered low this year as 98.2 million viewers tuned into the game via CBS television broadcast, 2.6 million streamed the game online. As digital video consumption continues to grow, expect that streaming total to continue to increase. Because users are significantly more at ease consuming across digital platforms, there are opportunities for publishers to leverage the high volume views these tentpoles generate before and after the event. Read More
Loading
Font Resize