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Video Intelligence and Programming Solutions

Trusted by hundreds of broadcasters and publishers worldwide to Increase engagement, activate data, and build audience insights across all video platforms.

Harness the power of artificial
intelligence and machine learning.

Video Personalization & Programming

Engage Audiences at Scale

Video recommendations increase consumption and retention Collect 1st party audience viewing data and prescriptive insights Control programming based on specific business needs

Contextual Ad Targeting for Video

Align pre-roll ads to content

Create contextual segments for video advertising Activate segments for direct and programmatic advertising Utilize a range of contextual data partners to align with current display targeting

LEARN MORE BY DOWNLOADING OUR FACT SHEET

Industry-leading results in consumption, engagement and retention

+70% VIDEO VIEWS

+62% VIEWS PER SESSION

-10% BOUNCE RATE

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With IRIS.TV, we have significantly increased our video views, engagement, and user retention. Our success with IRIS.TV has allowed us to invest in video with confidence.

Alan Whiteley | CTO

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With IRIS. TV’s A.I. creating personalized recommendations of our premium content, we were able to exceed our objectives, improve subscriber yield, and provide our audience with the highest quality user experience.

Jordan Foord | Director of Product

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IRIS.TV was able to work with Verizon on video recommendation to generate a personalized virtual linear feed for each user, which was super exciting to us and allowed a vision of ours that we’ve had for a long time now, to come to life.

Jason Friedlander | Senior Director Product Marketing

Integrated with all major video players

Maximize revenue on your owned-and-operated sites and apps.

Keep your loyal viewers watching your content on your site.

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The most recent buzz…

Introducing Contextual Ad Targeting for Video

The IRIS.TV team is headed to Cannes Lions to introduce a first-to-market solution to help brands reach premium video audiences in brand suitable environments at scale. Today, every marketer with large reach and frequency goals for video advertising is confronted with concerns of brand safety and brand suitability.

Tackle NFL Season with These Video Programming Tips

Below, we break down some of our key insights based on years of data with national, regional and local sports publishers to help you best leverage content for this football season.

Audience and Revenue: Immediate Actions to Deliver against Q4 Goals

As you head into the final stretch of 2019, you’ve reviewed your final Q3 numbers and assessed your Q4 forecasts. Like most video publishers and broadcasters, you’re looking to take action to close out the year to hit your audience growth and revenue goals. Whether you’re oversold, undersold, or just need to more accurately forecast for 2020 here are a few ways we’ve worked with clients to successfully achieve their objectives.

IRIS.TV joins MediaMath to build a 100% accountable and addressable supply chain by the end of 2020

We are proud to announce our participation in SOURCE by MediaMath. Launched on October 2, SOURCE is a new ecosystem of 15 partners working together to bring a new supply chain that is pure, transparent and efficient for all. We are committed to bringing in a new and...