Below, we break down some of our key insights based on years of data with national, regional and local sports publishers to help you best leverage content for this football season.
Harness the power of artificial
intelligence and machine learning.
Video Personalization & Programming
Engage Audiences at Scale
Video recommendations increase consumption and retention Collect 1st party audience viewing data and prescriptive insights Control programming based on specific business needs
Contextual Ad Targeting for Video
Align pre-roll ads to content
Create contextual segments for video advertising Activate segments for direct and programmatic advertising Utilize a range of contextual data partners to align with current display targeting
Industry-leading results in consumption, engagement and retention
+70%
VIDEO
VIEWS
+62%
VIEWS PER
SESSION
-10%
BOUNCE
RATE
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With IRIS.TV, we have significantly increased our video views, engagement, and user retention. Our success with IRIS.TV has allowed us to invest in video with confidence.
Alan Whiteley | CTO
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With IRIS. TV’s A.I. creating personalized recommendations of our premium content, we were able to exceed our objectives, improve subscriber yield, and provide our audience with the highest quality user experience.
Jordan Foord | Director of Product
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IRIS.TV was able to work with Verizon on video recommendation to generate a personalized virtual linear feed for each user, which was super exciting to us and allowed a vision of ours that we’ve had for a long time now, to come to life.
Jason Friedlander | Senior Director Product Marketing
Integrated with all major video players
Integrated with all major video players
Integrated with all major video players
Maximize revenue on your owned-and-operated sites and apps.
Keep your loyal viewers watching your content on your site.
Partner with us.
The most recent buzz…
Audience and Revenue: Immediate Actions to Deliver against Q4 Goals
As you head into the final stretch of 2019, you’ve reviewed your final Q3 numbers and assessed your Q4 forecasts. Like most video publishers and broadcasters, you’re looking to take action to close out the year to hit your audience growth and revenue goals. Whether you’re oversold, undersold, or just need to more accurately forecast for 2020 here are a few ways we’ve worked with clients to successfully achieve their objectives.
IRIS.TV joins MediaMath to build a 100% accountable and addressable supply chain by the end of 2020
We are proud to announce our participation in SOURCE by MediaMath. Launched on October 2, SOURCE is a new ecosystem of 15 partners working together to bring a new supply chain that is pure, transparent and efficient for all. We are committed to bringing in a new and...
